Everyone's favorite pop superstars were plenty busy this weekend. Besides Lady Gaga and Willow Smith on opposite coasts (New York and LA, respectively) filming new music videos, JLo, Rihanna and Britney were hard at work on their latest video projects. After a pic leaked of Britney half naked in pum pum cut-offs on set (which the pop tart retorted via Twitter that the pic was a fake), Brit Brit posted an actual picture of her on set.
“Such an incredible experience. I think this will be one of the best videos I have ever done,” she Tweeted. “Day 2 is a wrap! #HIAM video coming soon…”
Jennifer Lopez filmed her new music video On The Floor over the weekend in L.A. A week ago JLo sent a massive open casting call for dancers on her Facebook page, which got such an overwhelming response they had to move the location. OTF is being choreographed by Frank Gatson Jr.. who choreographed Beyonce's irresistible Single Ladies video. I'm hearing the theme of the video is a giant underground party. Can'rt wait to see the end result, although I do wish Jen dodn't feel like a guest star on her own single.
And last but certainly not least Rihanna was hard at work filming S&M, the third video from her hugely successful fifth album Loud. Last week I brought you a still of the Bajan beauty rocking a eye-patch in the shape of a heart and a big, red Sideshow Bob wig. S&M was directed by frequent collaborator Melina, who previously shot her “Rude Boy” and “Rockstar 101″ videos.
Here's an MTV exclusive look behind-the-scenes of JLo's On The Floor video featuring appearances from Pitbull and RedOne.