It was announced Thursday that Academy Award-winning actress Halle Berry is partnering with cosmetics giant Coty. She's set to develop a fragrance and appear in its advertising campaign.
Berry's line will launch in Spring 2009.
She should have her babydaddy, model Gabriel Aubry, develop a men's fragrance too!
The mom-to-be's line will be available in "mid-tier" department stores, like J.C. Penney, and then will move into the mass market…like Wal-Mart.
A Coty exec said they're "committed to bringing luxury to the mass market".
According to the source, such celebrity deals include $3 million to $5 million up front, with a royalty of about 5 percent.
Coty declined to discuss the terms of Berry's deal.
1 comment:
shes perfect for a fragrance:)
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